JLL tapped to handle leasing at one of Kansas City’s top lifestyle centers
JLL has announced that it has been chosen to manage retail leasing at Zona Rosa, a 768,000-sq.-ft. lifestyle center in Kansas City’s Northland submarket recently acquired by CTO Growth Realty.
Leading the leasing team will be Sarah Norlander, a senior VP of the global real estate company’s 10Twelve leasing group that focuses on curating community-driven tenant mixes for lifestyle centers, high-end retail and mixed-use developments.
“JLL is incredibly excited to work alongside CTO to help Zona Rosa realize its full potential,” said Jayme Miller, a JLL VP based in Kansas City. “As a Northland resident who shops and spends time there, I have a deep appreciation for what this center means to the community and understand the opportunities that lie ahead.”
Zona Rosa blends retail, multifamily and office space with two green spaces, live music and events. The center is anchored by retailers including Dick’s Sporting Goods, Barnes & Noble, DSW and Sephora and features a mix of national and local tenants serving the growing Northland community.
Other brands on the properties tenant roster include Dillard’s, Lane Bryant, Men’s Wearhouse, Old Navy, and Staples.
Its food and beverage lineup is led by Anejo Modern Mexican Cuisine, Bravo Italian Kitchen, Granite City Brewery, Smokehouse Barbecue, and Swagat Fine Indian Cuisine.
The center sits at the northwest corner of I-29 and Barry Road in the heart of the Northland, the fastest-growing submarket in the Kansas City metro. The area is supported by 13,000 acres of new sewer infrastructure and several master-planned developments that are expected to drive continued residential growth.
"Zona Rosa is a standout property, and we're thrilled it's part of our move into Kansas City," said Alex Gordon, a VP at CTO. “Working with JLL's 10Twelve team, we're building on its strong foundation by introducing new concepts, strengthening the merchandising mix and creating even more reasons for people to visit and stay.”
In its Lifestyle Districts 2026 report, JLL held that curated retail can be the most important factor in establishing a district's identity and driving demand, noting that retail-first centers can attract up to five times the foot traffic of retail-light peers.
