Chicago Magnificent Mile development signs Museum of Ice Cream

Al Urbanski
Real Estate Editor & Manager
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The Museum of Ice Cream's third location will sit at the base of the Tribune Building on Michigan Avenue.

The Shops at Tribune Tower—part of a mixed-use makeover of the most recognizable skyscraper on Michigan Avenue’s Magnificent Mile in Chicago—has snagged a real sweet tenant.

The Museum of Ice Cream has signed a long-term lease for 13,544 sq. ft. of street space at the project being developed by CIM Group and Golub & Company, where the former home of the Chicago Tribune newspaper is being redeveloped into luxury apartments. It’s the third location for MOIC, the other two being in New York and Austin.

"The opportunity to open one of the most ambitious formats of Museum of Ice Cream at Tribune Tower on the Magnificent Mile is incredibly exciting, MOIC co-founder Maryellis Bunn told Yahoo Finance. “Not only will there be new installations, but MOIC Chicago will debut an updated format to engage families during the day and help adults celebrate at night in true MOIC style.”

The Shops at Tribune Tower will cover 50,000 sq. ft. of ground floor space at the base of the 36-story building, whose flying buttresses make it one of Chicago’s most prominent architectural landmarks.

The Museum of Ice Cream—whose New York installation features a three-story Ice Cream Portal slide, a journey to outer space on the Celestial Subway, and the Sprinkle Pool—will be situated in the under-construction Pioneer Court, a 1.5-acre public plaza across from the Apple store.

Todd Siegel and Kimberly Wiskup from CBRE’s Chicago office signed MOIC to the deal.