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Nike taps Kohl’s tech exec for new digital role

Nike has added a crucial new role to its C-suite as the company becomes tech-centric.

The sneaker giant announced that Ratnakar Lavu will become the company’s first global chief digital information officer, effective June 17. He will lead all of Nike’s global technology functions across the enterprise with responsibility for accelerating new digital capabilities for Nike, and report to COO Eric Sprunk.

Lavu arrives at Nike from Kohl’s, where he was the chief technology and information officer, leading all of IT, digital and consumer technology. Prior to joining Kohl’s, Lavu was chief technology officer at Redbox.

“Moving at the speed of the consumer requires sharpening our ability to sense and serve,” said Sprunk. “Ratnakar’s 20-year track record in building seamless consumer experiences and leading teams through dynamic, digital transformations will further accelerate our growth.”
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