Bonobos CEO steps down, retains role at Walmart

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Bonobos CEO steps down, retains role at Walmart

By Deena M. Amato-McCoy - 09/19/2018
The chief executive at Walmart’s men's clothing retailer may be stepping down, but he’s not leaving the discounter entirely.

Andy Dunn, founder and CEO of Bonobos, and senior VP of digital consumer brands at Walmart, has resigned as the men's clothing retailer's CEO. He has also appointed Bonobos co-president and chief marketing officer Micky Onvural to take the helm. Onvural joined Bonobos two years ago as chief marketing officer. She also served as VP of consumer marketing at online real estate listings company Trulia, and senior manager of global brand development at eBay, among other positions.

Dunn may be stepping away from Bonobos’ day-to-day operations, however he will retain his position as senior VP of digital consumer brands at Walmart. He will also hold his position as leader of the board for Bonobos.

“By having the [company] founder as the chair who is focused on it, the CEO is freed up to be that much better at running the day-to-day. This then gives the chair time to think strategy and vision for the long term,” Dunn said in a letter on LinkedIn.

During his tenure at Bonobos, Dunn reported that he has “juggled three jobs, including founder, CEO, and chair of the board.” He still plans to keep multiple proverbial balls in the air as moves into a new phase of positions at Bonobos that range from the “No. 1 ambassador for the company” and the “voice for the customer” to "chief cheerleader and scorekeeper,” among other supportive leadership roles, he said.

Dunn founded Bonobos in 2007 with a signature line of expertly-fitted men’s pants. Bonobos has expanded its offerings over the years to include a full range of menswear, including outerwear. Dunn has spent 11 years steering the company’s evolution, including the brand’s offline expansion. The company operates 23 “Guideshop” locations nationwide, offering shoppers the opportunity to see and try on the clothing in-person before placing an order on the company’s website – which can be completed on-site or at home. Customers can also take advantage of the on-site stylists for wardrobing advice.

In addition, Dunn also launched golf apparel brand, Maide, under Bonobos, in 2013. In June of 2017, Walmart acquired Bonobos for $310 million.

“No founder is CEO of their company forever. At some point, you have to plan for succession. Or the universe will plan it for you,” Dunn said. “I am grateful to reflect on the founder journey and its elating, arduous, overwhelming and wonderfully surprising road.

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