Belle Tire, Synchrony team up for flexible financing credit card
A Midwestern tire retailer is launching a new branded credit card for customers.
Michigan-based Belle Tire has partnered with financial services company Synchrony to make car care more affordable. The Belle Tire private label credit card, part of the Synchrony Car Care network, will provide customers with access to flexible financing options for a wide range of automotive products and services. Cardholders can take advantage of six months of promotional financing on purchases of $199 or more and twelve months of promotional financing on purchases of $1,000 or more.
Additionally, the Synchrony Car Care credit card can be used not only at Belle Tire locations but also at more than 1 million gas stations, auto parts retailers, and service locations nationwide.
Synchrony collaborated with 1stMILE, Belle Tire's integrated payment provider, to help to ensure a seamless rollout of financing options across all Belle Tire locations, enabling the company to reach more customers from a single platform.
"At Belle Tire, we're always looking for ways to provide our customers with the best possible experience, and this partnership with Synchrony allows us to offer even more financial flexibility," said Don Barnes III, president of Belle Tire. "With Synchrony's proven expertise in consumer financing, our automotive customers will have greater access to convenient payment options, making it easier to keep their vehicles safe and road ready."
Belle Tire customers can apply for Synchrony financing through multiple channels, including in-store pin pads, QR codes, text-to-apply options, and on BelleTire.com, using Synchrony's pre-qualification and digital application solutions.
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The Synchrony Car Care network offers a comprehensive solution for managing automotive expenses at more than a million locations nationwide. With the ability to pay for everything from routine maintenance to unexpected repairs, as well as for parking and car rentals, the Synchrony Car Care Network aims to simplify automotive financial management while providing “flexibility and convenience” for cardholders.
"Our partnership with Belle Tire reflects Synchrony's commitment to providing seamless and accessible financing solutions for consumers managing essential automotive expenses," said Curtis Howse, executive VP & CEO, Synchrony Home & Auto platform. "By integrating our financing tools with Belle Tire's trusted services, we're helping customers navigate both routine and unexpected vehicle costs with confidence and ease."
Founded in 1922, Belle Tire operates nearly 200 locations across Michigan, Ohio, Indiana and Illinois, offering tires, wheels, and maintenance and repair services.