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Pop Mart grows U.S. footprint with Santa Clara location

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An Asian toy and collectibles brand has expanded into California’s Bay Area with its second U.S. store.

Pop Mart has opened at Westfield Valley Fair Mall in Santa Clara,  Calif.  The new store follows the opening of the company's first permanent U.S. location, which opened in September at American Dream, the massive three million sq.-ft.-plus entertainment and retail  center in East Rutherford, N.J., and positive feedback from fans on two long term pop-up locations in New York City’s World Trade Center and Costa Mesa, Calif.’s South Coast Plaza.

Looking ahead, additional Pop Mart stores are set to open in the coming months, including locations in Las Vegas, and Glendale, Calif. The company also plans to open a permanent store in Bellevue, Wash. to replace the pop-up in Bellevue Square.

"We are thrilled to bring our unique retail experience to the Westfield Valley Fair Mall,” said Larry Lu, head of Pop Mart North America. “The opening of our first store in the Bay Area allows POP MART to introduce a whole new customer base to designer toys and engage with more of our loyal fans and collectors across the country.”

The Santa Clara store showcases a variety of new collectable pieces, including the MOLLY 17th Anniversary Statue and the Baby Molly Gold Stains Figurine. One of the highlights of the store opening included the store-exclusive, limited-edition artist piece "MOLLY Dream Flight (Silent Black)”, which is limited to only 18 units in the US and available for purchase exclusively at the Valley Fair location.

Headquartered in Beijing, Pop Mart operates more than 400 stores, 2,000 Robo Shops, and a vast network of distributors across 84 countries and regions.

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