Prime Now adds more ‘in demand’ categories

Amazon is extending its Prime Now offerings to San Francisco members.



San Francisco Prime Now members can now get their hands on their favorite beauty, pet and grocery products in two hours or less.



Through partnerships with Peninsula Beauty, Pet Food Express and Sprouts Farmers Market, Prime members in neighborhoods spanning Oakland to San Francisco to San Jose can now shop tens of thousands of beauty and pet supplies, as well as healthy grocery products.



The retailers join other Prime Now partners in the area, including Sousa’s Wine and Liquor, Tony’s Market & Liquor, and popular local restaurants.



Pet Food Express, which first opened in 1980, will use the opportunity to expand the brand’s exposure.



“After all these years we continue to provide the highest quality food and supplies for our customers' four-legged family members," said Michael Levy, founder and president of Bay Area-based Pet Food Express. "We are excited to share our selection of healthy foods, treats, toys and more with Prime members.”



Prime Now offers more than 25,000 items across 25 categories, including household items, groceries, electronics, gifts, seasonal items, and restaurant delivery in select cities.



The service’s one-hour delivery is $7.99 and two-hour delivery is free.