-
Kenneth Cole leverages Instagram for Kinky Boots promo
New York -- Fashion designer and retailer Kenneth Cole is partnering with the Tony Award-winning musical Kinky Boots on the launch of a limited-edition capsule shoe collection arriving in stores for the holiday season.
To promote the launch, a designated area in front of the Al Hirschfeld Theatre (302 West 45th Street in Manhattan) will encourage passersby to try and win a pair of Kinky Boots tickets by following @kennethcoleprd and @kinkybootsbway and Instagraming a photo of their "kinky" shoes using #KCKinkyboots.
-
Walgreens names Lelinski corporate VP
Deerfield Park, Ill. -- Walgreens has named Mark Lelinski as its new corporate VP, market access. Lelinski will be responsible for contracting and pricing strategies, integration efforts across Walgreens pharmacy, health and wellness division, sales and account management, and developing the company’s managed market strategies.
