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Amazon launches private skin-care line

Amazon’s brand accelerator program has reportedly launched its first beauty brand.

The brand, called Fast Beauty Co., was formulated by Dhaval Bhanusali, a New York-based dermatologist, reported CNBC. The other partners on the project include sisters Simona and Diana Kubasova, who are both Latvian models, the report said.

The line includes a variety of face masks and eye patches. Price points range from $4.59 to $17.99

Fast Beauty is thought to be the first beauty brand from Amazon’s brand accelerator program.

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