Store Systems

Staples is bringing the mobile and in-store shopping experiences a little closer together.

The office products giant is releasing a new interactive store map feature on its iPhone app. Currently, the offering is being piloted at 83 select stores across New Jersey, New York, Massachusetts and the Seattle area.

Miracle Mile Shops, at Planet Hollywood Resort & Casino in Las Vegas, is targeting customers online in a big way.
 
The 1.2-mile shopping center has relaunched its site to offer a comprehensive snapshot of its offerings while encouraging visitors to engage on its social media channels. Now optimized for mobile technology, the site lets users search stores, promotions and offerings.
 

Walmart is reviving a familiar icon to be the symbol of its low-price marketing.

The discounter announced it is bringing back its yellow smiley image, which has been in hibernation for some 10 years. The image can already be seen in some digital advertising and will expand to television ads and select in-store signage next week.

First, the good news: A strong retail sector is helping to drive 2016 U.S. construction activity, with retail construction projects up 24.4% year-over-year.

That’s according to JLL’s latest report on non-residential U.S. construction activity. On the less positive side, the report noted there is a cloud of economic uncertainty, which has companies laser-focused on lean budgeting and smart spending decisions.

When it comes to providing online customer service, Land’s End is the one to beat.

StellaService, an independent company that measures the customer service performance of online businesses, recognized Lands' End with the 2016 StellaService Elite Award for exceptional customer service.

StellaService cited Lands' End for excelling in phone, chat and email, with a phone response time of less than 45 seconds.

Image Courtesy: Christopher Michel, CC by 2.0

The story of the “mobile first” generation isn’t a new one. Retailers have been told for years that mobile should be at the forefront of business strategy in order to meet consumers’ evolving expectations.
 
Yet, there appears be a disconnect between existing mobile experiences and consumer sentiment.
 

Despite all the attention being given to retail customization and personalization, most consumers see their shopping journeys as marred by inconsistency and impersonal service offerings.
 
Although  93% of retail executives say service personalization is a strategic focus, only one-quarter of consumers feel they receive a consistent, personal experience across channels, according to findings from personalization technology provider TimeTrade,