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American Express survey: U.S. consumers will spend 13% more for good customer service
New York City -- Americans are placing an even greater premium on quality customer service this year, with 70% willing to spend an average of 13% more with companies they believe provide excellent customer service, according to the American Express Global Customer Service Barometer. This is up from 2010, when 58% said they would spend an average of 9% more for great service.
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Lowe’s flatters Target with look-alike loyalty program
The 5% REDcard Rewards program Target launched last fall has contributed to sales results and served as a game changer on the pricing front with Walmart. Savvy shoppers are increasingly realizing the additional 5% savings they receive by using their REDcard can result in the price of a basket of food and consumables at Target slipping below the price of a comparable basket at Walmart.