Integrate a seamless digital + in-store experience to drive cross-channel conversion
There’s no denying e-commerce has turned the retail industry on its head. Today’s customers no longer experience any one aspect of a brand in a vacuum—and they have elevated expectations for touchpoint integration.
Featuring research from Forrester’s “The New Paradigm Of Retail” report, Forrester predicts US consumers will spend more than $915 billion online by 2023.
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