Content about chief marketing

April 11, 2014

Big Data technology provider ECommera has named Kevin Sterneckert as chief marketing officer.

March 27, 2014

Caruso Affiliated has appointed Judy Johnson to the newly created post of chief marketing and communications officer.

March 25, 2014

I recently attended the 2014 SPECS (Store Planning, Equipment, Construction Services) conference in Grapevine, Texas, and came away with some fascinating food for thought. The event, which is produced by Chain Store Age, celebrated its 50th anniversary this year.

February 18, 2014, announced the addition of Peter Elarde as chief marketing officer and Greg Tatem as VP, engineering to the executive team.

January 20, 2014

Build-A-Bear Workshop, Inc. has appointed Gina Collins to the position of chief marketing officer, effective Jan. 20, 2014.

December 19, 2013

Saks Fifth Avenue, a subsidiary of Hudson’s Bay Company, announced the appointment of former Harrods executive Mark Briggs as chief marketing officer for Saks, effective March 2014.

November 21, 2013

Walgreens announced the appointment of Sona Chawla, president of e-commerce, as president of digital and chief marketing officer.

November 18, 2013

Recreational boat retailer MarineMax has named Frances Allen, executive VP and chief brand officer for Denny’s Corporation, to its board of directors.

November 5, 2013

Macy’s shoppers will be able to see it, scan it, shop it this holiday season with the chain’s upcoming integration of NantMobile’s iD visual recognition technology.

November 4, 2013

In August, women’s specialty apparel retailer Coldwater Creek, which operates 402 stores in 47 states, announced it had landed Deborah Cavanagh as its new chief marketing officer. She is charged with leading the multichannel brand’s marketing and creative services. One of Cavanagh’s first orders of business? To re-engage the Coldwater Creek core customer, as well as connect with new ones.

October 28, 2013

Hudson’s Bay Company has appointed Michael Crotty as executive VP, chief marketing officer, Hudson’s Bay and Lord & Taylor.

October 25, 2013

The former chief marketing officer of Kohl’s, Julie Gardner, has joined the board of Cardtronics, which operates more than 80,000 ATMs at locations throughout the United States and internationally.

October 21, 2013

Big Lots has named Andrew Stein as senior VP, chief customer officer.

October 15, 2013

Sport Chalet, Inc. has elected Miki R. Berardelli, chief marketing officer for Tory Burch, to the company's board of directors. Berardelli has more than 20 years of marketing and e-commerce experience.

September 30, 2013

The National Retail Federation (NRF) today announced the development of a new Chief Marketing Officer (CMO) Council to serve as an advertising and marketing voice for the retail industry.

September 23, 2013

Pier 1 Imports has named Eric Hunter as executive VP of marketing, responsible for the company’s brand image and integrated marketing efforts.

September 18, 2013

Rue La La has appointed Robin Domeniconi as chief marketing officer overseeing the company's marketing and creative departments.

August 22, 2013

A disconnect between chief marketing officers and chief information officers threatens the ability of companies to deliver effective customer experiences, according to a new study by Accenture.

August 16, 2013

Facebook hired its first-ever chief marketing officer, Gary Briggs, former marketing chief at Google's Motorola Mobility.

August 12, 2013

Gap is celebrating its brand heritage with a fall global marketing campaign – Back to Blue – that is one of the broadest reaching in its history.

July 22, 2013

Retail design firm Interbrand Design Forum has promoted Scott Smith to chief marketing officer.

April 30, 2013

The Sports Authority has appointed Paul M. Okimoto as the company’s new chief marketing officer.

April 23, 2013
RadioShack Corp. on Tuesday reported a bigger-than-expected first quarter loss on weak sales of wireless phone contracts.
March 18, 2013

The Jones Group Inc. announced it has appointed Greg Clark as chief marketing officer, effective immediately.

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