Content about Stephanie Shriver-Engdahl

November 17, 2011

Forest City Commercial Management announced that it will test a new survey technology by U.K.-based Path Intelligence to track mall shopping behavior and flow by using mobile phones.

February 10, 2011

Even some of the savviest mall owners admit there was a time when they considered social media participation optional. But by 2010, most of the major shopping center developers, managers and owners had jumped on the Facebook and Twitter bandwagons — and social media programs have since eclipsed traditional marketing methods at many properties.


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