Content about SAP AG

February 12, 2014

Chain Store Age Editor Marianne Wilson sits down with Mark Ledbetter, SAP's global VP of retail solutions strategy, who discusses the ever-changing consumer purchasing patterns and how retailers need to break down legacy silos in order to interact with their customers as a unified brand.

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January 14, 2014

SAP AG announced the launch of SAP Shopper Experience a personalized and engaging retail mobile app that transforms the entire consumer shopping experience with social media sharing, loyalty programs and a self-payment system for shoppers.

January 14, 2014

SAP AG announced the launch of SAP Shopper Experience a personalized and engaging retail mobile app that transforms the entire consumer shopping experience with social media sharing, loyalty programs and a self-payment system for shoppers.

December 10, 2013

SAP is releasing the new InfiniteInsight solution. Based on patented automation technology from KXEN, an SAP company, the solution is designed to provide businesses the ability to deploy predictive analytics across the enterprise.

December 6, 2013

Black Friday social mentions more than doubled those of Cyber Monday this year.

December 2, 2013

Chain Store Age recently had the chance to discuss the increasing prevalence of information technology outsourcing (ITO) in the retail industry with Vijay Iyer, senior VP and global head at international technology and services provider HCL America Inc. Iyer explained how outsourcing various IT functions can help retailers better control technology cost and performance.

Is ITO becoming prevalent among retailers?

October 30, 2013

By 2015, retailing will be marked by redefined customer interaction, a new level of real-time customer data, and a global, verticalized supply chain.

October 29, 2013

Retailers see a need for functional competencies leaning toward technology and data skills, even more than general business and people management.

October 14, 2013

SAP demonstrated a concept consumer app called “Snap” at its recent Retail Forum in Dallas. Snap provides customers with interactive 3-D assembly instructions for a vast array of products. The instructions are pulled from manufacturer CAD files and delivered via cloud after the customer scans a product barcode or QR code, with options such as zoom and audio. Snap even lets shoppers register products for warranties and automatically request replacement parts.

October 10, 2013

PGA Tour Superstores plans to improve operational efficiency and prepare for future growth using the SAP HANA business intelligence platform and the new SAP Customer Activity Repository application.

October 10, 2013

SAP previewed a mobile app called Snap at its SAP Retail Forum held in Dallas Oct. 7-9.

October 9, 2013

The e-commerce model is still actively evolving in response to changes in the consumer marketplace and technology.

October 9, 2013

Increased one-to-one personalization and a growing global economy are two key “megatrends” that will help steer the future direction of retail, according to Dr. Chakib Bouhdary, executive VP of retail industry solutions for SAP.

October 8, 2013

To help retailers better understand and act on consumer behavior in the fast changing retail market place, SAP AG announced the SAP Customer Activity Repository application, a new retail data repository powered by the SAP HANA platform.

October 8, 2013

To help retailers better understand and act on consumer behavior in the fast changing retail market place, SAP AG announced the SAP Customer Activity Repository application, a new retail data repository powered by the SAP HANA platform.

September 5, 2013

Accenture and SAP AG are jointly releasing a new application called the Marketing Performance Solution by Accenture and SAP.

September 5, 2013

Accenture and SAP AG are jointly releasing a new application called the Marketing Performance Solution by Accenture and SAP.

August 26, 2013

Parents shopping for back –to-school goods react positively to ads that focus on sales and deals to maximize their appeal to shoppers, according to SAP Retail, and they react negatively to commercials that only serve as a reminder of the season.

August 1, 2013

SAP AG and Hybris announced that SAP has completed the acquisition of Hybris, a leader in commerce technology.

August 1, 2013

SAP AG and Hybris announced that SAP has completed the acquisition of Hybris, a leader in commerce technology.

June 11, 2013

Beall’s Inc. has replaced legacy point-of-sale software and hardware at 450 Beall’s Outlet and Burke’s Outlet stores with the latest version of SAP’s POS application (POS 2.3 system).

June 4, 2013

Debra Jensen, CIO of Charlotte Russe, will share how this 500-store fashion retailer leverages real-time POS data to make decisions that drive profitable growth in a Chain Store Age Webinar on June 6, at 2 p.m. ET (11 a.m. PT).

April 10, 2013

By Mark Ledbetter, SAP

March 7, 2013

More than half (53%) of industry leaders believe that improving customers’ retail experience is essential to creating a successful mobile payments scheme, according to a recent survey by SAP.

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