Content about Mobile technology

May 7, 2013
Keeping Track

The use of mobile devices by sales assistants and other associates presents retailers with new opportunities — and new challenges. Of the latter, one of the most critical has do with managing and maintaining the devices. According to one expert, the help desk can't be expected to do it all.

"Every device needs to be configured and supported and managed in some way," said Alan Dabbiere, chairman of AirWatch, a provider of mobile security and enterprise mobile management, in a presentation at the National Retail Federation Conference & Expo.

May 2, 2013
The Mobile Leap of Faith – Why Mobile is Not the Next RFID

It's no secret that consumers are adopting mobile technology at a breakneck pace and integrating it into every part of their lives, including shopping. But while the retail industry generally understands that mobile technology CAN add significant value to both the customer experience and their own bottom line, it may not exactly know HOW or WHY this is the case.

April 22, 2013
Survey: Mobile moms browse, buy on own schedule
Survey results released by Alliance Data Retail Services found that many mothers are tapping into their mobile phones’ capabilities to help with their hectic lives, whether via text, tag or talk.
January 16, 2013
Bricks versus Clicks: Four Ways to Convert Showrooming Opportunities

By Mike Romano, SoundBite Communications

December 27, 2012
Cache launches mobile app

Cache said it has launched a new mobile app shopping experience through its partnership with Usablenet, a mobile and multichannel platform company.

May 11, 2012
Retailers Win With Mobile Payments

By Matthew Talbot, Sybase 365

April 16, 2012
Mobility 101

While a Web presence is a prerequisite to doing business in the 21st century, the fact that 77% of consumers are now using tablet computers or smartphones to shop is forcing retailers to rethink their digital strategies, according to a survey from online price comparison engine PriceGrabber. Realizing this is not a decision to be taken lightly, retailers need to take steps to ensure that mobility can be an opportunity, and not a threat, to their business.

March 6, 2012
Victoria’s Secret continues m-commerce push

A report by Mobile Commerce Daily said that Victoria’s Secret is furthering its m-commerce initiative by running mobile commerce-enabled ads that allow consumers to shop directly from their handsets no matter where they are.

March 1, 2012
Cache to improve e-commerce, introduce mobile commerce

Women’s apparel retailer Cache Inc. said Thursday that it has partnered with e-commerce solution provider FiftyOne Global Ecommerce to facilitate international sales and shipments to more than 100 countries, beginning in fall 2012.

January 12, 2012
ForeSee: Apple, Amazon dominate mobile satisfaction

A mobile commerce study released by customer experience analytics firm ForeSee found that Apple and Amazon rank far above all other retailers when it comes to mobile customer satisfaction.

December 7, 2011
CVS/pharmacy debuts mobile shopping platform for smartphones users

Looking to stay on the cutting edge of mobile commerce, CVS/pharmacy has made the entire CVS.com catalog available to shoppers through its mobile site (m.cvs.com), so CVS/pharmacy customers easily can browse, order and buy products anywhere, anytime from their smartphones.

December 5, 2011
Tealeaf study finds lots of frustration with mobile shopping experience

More than 40% of online conversations about mobile shopping with the top 35 mobile retailers reflected customer frustration during the Thanksgiving weekend, revealing missed opportunities for leading brands, according to a report from Tealeaf.

November 7, 2011
Big Y taps AisleBuyer for mobile shopping app

AisleBuyer and Big Y Foods announced a partnership to provide Big Y’s customers with a mobile application for iPhone and Android devices that seeks to deliver a new level of customer service and empowerment.

November 7, 2011
Brookstone teams with Swagg for mobile app

Mobile commerce enabler Firethorn Mobile Inc., a wholly owned subsidiary of Qualcomm Inc., and Brookstone announced Brookstone as its latest retail partner for its Swagg mobile application, which provides shoppers with mobile access to purchase digital gift cards.

October 27, 2011
Getting the Most Out of Your Mobility Investments

By David Thomas, VP managed services, Motorola Solutions

October 27, 2011
Mobile survey: 37% of retailers now have a mobile site

The third annual Mobile Audit, released Thursday by e-commerce and digital marketing company Acquity Group, found that mobile adoption is on the rise.

September 8, 2011
Considerations for Your M-Commerce Strategy

By Jonathan Cobb, CTO, Mobility Solutions, Limelight Networks

August 22, 2011
M-Commerce Outlook 
 Mobile sales expected to hit $31 billion by 2016

Along with social media, all eyes will be on the mobile channel this upcoming holiday season. More and more retailers are joining the rush to launch “apps” that can be accessed by smartphone or tablet users. Others are putting QR codes on their products that can be scanned for information. At the same time, increasing numbers of consumers are using their personal mobile devices to do everything from research store information and compare prices to receive coupons and purchase products. 


July 7, 2011
L.L. Bean launches mobile commerce site

L.L. Bean has launched a mobile commerce website that allows shoppers the ability to search, browse, purchase and read product ratings and reviews from any Internet-enabled mobile phone.

June 20, 2011
Ahead of the Curve

Building and maintaining a mobile retail site can be a challenge — but it’s one that only the most foolhardy retailers would ignore, as consumers increasingly use handheld devices to complement the shopping experience and make purchases.


Indeed, consumers are buying a range of items — from movie tickets to apparel to motorcycle tires — via mobile devices. According to a recent study by mobile advertising firm JiWire, half of mobile owners said they would feel comfortable spending $100 or more on a purchase made on a smartphone.


June 20, 2011
Forrester: Mobile commerce to hit $31 billion by 2016

Mobile commerce is expected to reach $31 billion by the end of 2016, according to a new report from Forrester Research.

April 7, 2011
Brooks Bros. implements Digby mobile optimized website

Brooks Bros. said Thursday that it has implemented a mobile optimized website to create a unique mobile shopping experience for its customers, powered by Digby’s Mobile Software Commerce Platform.

March 22, 2011
Report: Mobile commerce experiencing dramatic growth

A survey released Tuesday by Oracle and Art Technology Group, which Oracle acquired in November 2010, found that mobile commerce is experiencing dramatic growth.

March 18, 2011
Keeping the smart in smartphones

By Martin Brewer, director of research and development at Wavelink Corp.

January 11, 2011
Cabela’s launches mobile strategy with Digby

Cabela’s announce the launch of an optimized mobile website through mobile-commerce provider Digby.

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