Content about Mobile phone

November 19, 2013

Eighty-six percent of consumers plan to use their phones this holiday season, and it goes beyond looking up prices. Vibes, a mobile marketing technology vendor, revealed consumer research presenting the specific ways shoppers plan to use their mobile phones to check off their lists this holiday season.

July 10, 2013

By Greg Henry, DecisionPoint Systems Inc.

June 13, 2013

A new U.S. study conducted online by Harris Interactive and commissioned by Placecast showed that fathers use their mobile phones to save money.

April 22, 2013
Survey results released by Alliance Data Retail Services found that many mothers are tapping into their mobile phones’ capabilities to help with their hectic lives, whether via text, tag or talk.
March 11, 2013

Vibes, a mobile marketing and technology company, announced the results of a successful mobile campaign aimed at engaging and increasing Build-A-Bear Workshop’s customer base through their mobile phones.

January 16, 2013

By Mike Romano, SoundBite Communications

November 19, 2012

Mobile devices will play a pivotal role this Thanksgiving as the holiday transforms into "Mobile Thursday," the day before Black Friday, according to a new online survey by Harris Interactive, conducted on behalf of Digitas, a digitally led, global integrated brand agency.

August 17, 2012

A survey released by Placecast found that U.S. parents are more likely to use their mobile phones for shopping-related activities compared to those without children under 18 years old in their household.

July 31, 2012

A survey released Tuesday by Deloitte found that shoppers are prepped to spend on back-to-school items, and plan to use their mobile phones in the process.

July 23, 2012

A survey released by PriceGrabber found that 37% of back-to-school shoppers plan to use mobile phones to compare prices while in-store.

April 19, 2012

Apparel retailer Maurices said it has debuted a new mobile application designed to enhance its customers’ in-store shopping experience.

January 12, 2012

A mobile commerce study released by customer experience analytics firm ForeSee found that Apple and Amazon rank far above all other retailers when it comes to mobile customer satisfaction.

December 1, 2011

A new survey by website technology company Modapt and communications firm Morrissey & Co., evaluating mobile phone users’ holiday shopping habits and plans, found that more than half of respondents are making purchases using their mobile devices.

November 7, 2011

By Bryon Morrison, The Marketing Arm

October 25, 2011

Apple brands dominate the youth market, and account for the top rankings in computers, tablets and mobile phones, according to the 2012 Harris Poll Youth EquiTrend study by Harris Interactive

October 24, 2011

Christmas may be right around the corner, but retailers can still do a lot in the final weeks leading up to the big day by making last-minute tweaks that can impact how and where consumers shop this season. Thanks to the flexibility of the Web, e-commerce, mobile and social networking channels are rich with opportunities for retailers to lure shoppers in and keep them coming back for more.


October 18, 2011

A Monday report by Bloomberg said that U.K. online grocery sales are expected to nearly double in the next five years, as more shoppers use mobile phones and the internet to buy food.

October 10, 2011

Mobile phones drive digital traffic around the world, but tablets are gaining steam, according to a new report released by ComScore.

September 8, 2011

By Jonathan Cobb, CTO, Mobility Solutions, Limelight Networks

August 15, 2011

A Monday report by the Associated Press said that Google is acquiring cell phone maker Motorola Mobility Holdings for $12.5 billion in cash, a transaction that is Google’s biggest to date.

August 15, 2011

Survey results released Monday by ComScore showed that approximately 6.2% of 14 million mobile phone users have scanned a quick response or bar code on their mobile device.

August 8, 2011

Marketers attempting to understand consumer habits that influence mobile marketing can get a revealing glimpse into the mindset of the mobile consumer through the newly released 2011 Mobile Consumer Report from Experian Simmons, a part of Experian Marketing Services.

July 7, 2011

L.L. Bean has launched a mobile commerce website that allows shoppers the ability to search, browse, purchase and read product ratings and reviews from any Internet-enabled mobile phone.

June 29, 2011

Leveraging the social and mobile channels to present a unified cross-channel experience is one of the keys to maximizing online holiday sales this year, according to the IBM Coremetrics Fourth Annual Online Retail Holiday Readiness Report.

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