Content about Loyalty program

August 4, 2014

Retailers often have trouble balancing their overall promotions plan with offers and discounts for their loyalty program.

July 29, 2014

A majority of parents plan to spend more on their children's back-to-school shopping this year, driven by rising costs or necessity rather than greater spending power.

July 25, 2014

Sears’ new 'Back to School, Back to You' campaign offers members of its Shop Your Way loyalty program the ability to communicate one-on-one with a store associate through the program’s mobile app or website.

July 14, 2014

iBeacon technology, the Apple iOS 7 feature that helps mobile devices track their position relative to stationary beacons by using low-frequency Bluetooth transmissions, is getting quite a bit of attention from retailers.

July 10, 2014

The Container Store has made POP!, its customer loyalty and engagement, available in its 66 existing stores and on its website.

July 2, 2014 now offers free Club O loyalty program memberships to active police officers, full-time firefighters, paramedics and certified emergency medical technicians.

June 13, 2014

Online grocery shoppers tend to buy fewer impulse purchases online than in store, resulting in smaller basket sizes.

May 27, 2014

Omaha Steaks today announced the launch of a newly created customer loyalty program, Omaha Steaks Steaklover Rewards.

May 16, 2014

Nearly one-third (32%) of United States and Canadian consumers can’t identify which tier they belong to in their favorite loyalty rewards programs, according to a study recently released by Colloquy.

April 24, 2014

CVS/pharmacy has expanded the ExtraCare loyalty program, allowing members to send more of their savings and rewards directly to their ExtraCare cards.

April 23, 2014

Sears is offering a new service called Get Advice to members of its Shop Your Way omni-channel loyalty program.

April 18, 2014

The rapid adoption of Walgreens’ Balance Rewards loyalty program, with nearly 80 million members, has earned the chain a ranking among top business technology innovators in the U.S.

April 9, 2014

Japanese online giant Rakuten has teamed up with First Bankcard to launch the Rakuten Rewards MasterCard Program, which provides cardholders with reward points for using their credit card to shop on and elsewhere.

March 31, 2014

Just one-quarter (25%) of consumers consider loyalty programs important when choosing a restaurant.

March 26, 2014

Merchant Warehouse, a leading provider of payment technologies, has acquired Opticard, a provider of gift and loyalty programs.

February 19, 2014

Jamba Juice Company has unveiled its new Jamba Insider Rewards customer loyalty program in stores nationwide.

January 31, 2014

Shell has launched “How I FRN,” a contest that invites consumers to submit a photograph or video via Instagram or Twitter that represents the individual's experience with the Shell Fuel Rewards Network (FRN) loyalty program.

January 28, 2014

When the 2013 holiday shopping season ended, it resulted in sluggish results for U.S. retailers. Price-match policies worked to fend off some showrooming, but these discounts also ate up margins at a very unhealthy rate.

January 14, 2014

GE Capital and Kobie Marketing, a loyalty program service provider, will unveil a new product to help retailers establish and maintain loyalty programs that will create a unified profile for shoppers, according to a report by the New York Times.

January 10, 2014

Omni-channel is one of the most discussed (and debated) topics in the retail industry. Some proclaim that it is a total game changer, while others say it is simply the rebranding of a multi-channel strategy. I would argue the omni-channel concept is going to redefine the future of retail business intelligence.

January 7, 2014

Technology-enabled customer disruption is not strictly the province of retailers. Montreal’s public transportation authority, Société de transport de Montréal (STM), is in the midst of a successful pilot of a loyalty program that uses advanced geolocation and real-time mobile messaging to disrupt the public transportation customer experience.

January 6, 2014

Caribou Coffee has launched its new loyalty program, Caribou Perks.

January 6, 2014

While it is true that customer loyalty programs have revolutionized the way retailers engage with consumers, initially, loyalty programs were designed only as a data capture mechanism to drive a company’s marketing efforts.

January 6, 2014

Raley's Family of Fine Stores has selected Revionics’ social commerce solution to power a measurable social media rewards program called Extra Friendzy.

© 2014