Content about Janet Hoffman

March 7, 2011

Retailers have learned that the only way to survive in a tight economy is to know their shoppers’ expectations and preferences, and deliver specific service based on these needs.

December 16, 2010

A survey released Wednesday by Accenture revealed that the growing use of smartphone technology and the economic downturn have encouraged cost-conscious consumers to explore alternative retail channels, such as online and smartphones, to secure bargains.

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