Content about Facebook features

May 7, 2013
Finding a New Home

Social media giant Facebook is generating lots of buzz with the debut of its app launcher, Facebook Home, which turns existing Android smartphones into a Facebook-centric mobile device. (App launchers are applications that allow users to customize the home screen on their personal devices and add various other functionalities to it.)

November 30, 2012
Facebook adds a gift store

Facebook has added a new service, called Gifts, which allows Facebook users in the United States to buy gifts for their friends on the social media platform.

October 22, 2012
Giftango and Burger King partner on digital gift card program

Digital gift card provider Giftango Corp. announced a partnership with Burger King Worldwide to launch the BK digital gift card program, which will allow customers to redeem BK Crown Cards from web-enabled mobile devices, including iOS 6 and Android phones, at participating U.S. Burger King restaurants.

June 21, 2012
The Art of Social Gifting

Retailers are always looking for new ways to reach customers, and the race to get onto Facebook walls and news feeds to increase brand exposure has never been greater.

But instead of shelling out dollars to pay for traditional Facebook ads and online banners, many companies are allowing shoppers to do the grunt work for them in an organic way. One of the latest trends is combining social sharing with gift giving, so consumers can send presents — from gift cards to apparel — to others via Facebook.

April 13, 2011
Focus on: Social Media


As merchants big and small still try to figure out how to best use Facebook, a few major trends have surfaced, including some that could potentially shape the future of e-commerce. 


One of the fastest-growing trends among retailers on Facebook is also the most simple: posting contests and promotions. In fact, Walmart’s Facebook site grew by 1 million “fans” in the first quarter of 2011 by running contests and offering deals.


September 30, 2008
Priceless Promotions

I was floored last month when I read a CNET report estimating that Facebook...

December 31, 2006
Finding Us Where We Play

I am what you call an echo boomer. I grew up using the Internet and...

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