Market share defensibility remains a key challenge for many traditional U.S. retailers, against a backdrop of minimal growth and heavy competition, according to a Fitch Ratings report.
Using Experian Marketing Services’ comprehensive cross-channel capabilities to help improve customer experience and drive engagement, JoS. A. Bank Clothiers and Experian received a Database Excellence Award from the National Center for Data Management (NCDM).
Visitor analytics provider Experian FootFall said that Black Friday’s retail performance isn’t necessarily an indication of how the holiday season will fare.
Marketers attempting to understand consumer habits that influence mobile marketing can get a revealing glimpse into the mindset of the mobile consumer through the newly released 2011 Mobile Consumer Report from Experian Simmons, a part of Experian Marketing Services.