Best Buy tops a list of the most effective back-to-school advertisers, according to Ace Metrix, which provides television and video analytics. An ad promoting free kids’ haircuts at J.C. Penney also was a top perfomer.

Hypermarket chain Real, part of Metro Group, worked with IBM to launch a new electronic coupon system throughout its 320 German stores.

Isis, the mobile commerce joint venture created by AT&T Mobility, T-Mobile USA and Verizon Wireless, announced that Aeropostale, Champs Sports, Dillard’s, Foot Locker, Jamba Juice and Macy’s are among the first national merchants to join with Isis in advancing mobile commerce.

Verizon Wireless services retailer Z Wireless, which operates 12 stores throughout Kansas, announced the acquisition of T2 Wireless, another Verizon retailer which operates more than a hundred stores in the Great Plains.

Seamless customer experience, empowered consumers, mobile commerce and social shopping were among the buzzwords at the National Retail Federation’s Annual Convention & Expo in New York City.

Former president Bill Clinton delivered a keynote address entitled “Embracing Our Common Humanity” to an overflow crowd Monday morning at the National Retail Federation’s 101st Annual Convention & Expo in New York.

Gap Inc. announced that shoppers at more than 65 of its stores across the Bay Area can now use Google Wallet to pay with a single tap of your phone.

Commercial real estate services firm Jones Lang LaSalle will complete the rebrand, design and build-out of retail locations for mobile communications provider NII Holdings for its licensed Nextel brand in Latin America as part of a turnkey brand implementation strategy.

HSN will introduce a new way for consumers to shop with their television when it debuts Quick Response codes live on HSN HD during its bi-annual “Innovation Weekend” event, which runs Oct. 7 to Oct. 10.

T-Mobile is rolling out a new design to nearly 400 stores across the country. The new format, which the company adopted from parent company Deutsche Telekom AG, has a streamlined, ultra-modern look, and includes a variety of service options, from standing counters on the sales floor for quick transactions to more private individual service desks where customers can meet with sales associates.

Big Red Rooster, a design and brand experience firm, is expanding its marketing communications and branding services through the incorporation of Integrate, Moorehead Design and The Imaginati, effective Sept. 1.