Content about Accenture

February 3, 2014

Even as online shopping continues to grow, more U.S. shoppers are planning to make purchases from physical stores in 2014, according to a survey by Accenture.

January 6, 2014

Accenture has been selected by Belk, the largest family-owned and -operated department store company in the United States, to help the retailer deliver a seamless experience to customers across all shopping channels – in-store, online and mobile – as part of its omnichannel transformation initiative.

January 6, 2014

Accenture has been selected by Belk, the largest family-owned and -operated department store company in the United States, to help the retailer deliver a seamless experience to customers across all shopping channels – in-store, online and mobile – as part of its omnichannel transformation initiative.

December 2, 2013

A generational shift is afoot that’s about to upend the retail landscape. 

The root cause of the impending transformation lies in changing demographics. By the decade’s end, millennials, also know as Generation Y, will displace baby boomers as the biggest consumer-spending group in the United States. Broadly defined as the generation born from 1980 to 2000, these “echo boomers” will account for approximately $1.4 trillion in spending by 2020, or about 30% of total retail sales, according to Accenture research.

November 12, 2013

Thirty-eight percent of shoppers are likely to shop on Thanksgiving Day this year, according to Accenture’s annual Holiday Shopping Survey.

October 22, 2013

Despite having more data and insights into consumer desires and preferences, companies in the U.S. have failed to meaningfully improve customer satisfaction or reverse rising switching rates among their customers.

October 7, 2013

Shoppers in the United States intend to spend an average of $646 on gifts this holiday season, representing an 11% increase over the $582 they planned to spend, on average, in 2012, according to Accenture’s annual holiday shopping survey.

September 5, 2013

Accenture and SAP AG are jointly releasing a new application called the Marketing Performance Solution by Accenture and SAP.

September 5, 2013

Accenture and SAP AG are jointly releasing a new application called the Marketing Performance Solution by Accenture and SAP.

August 22, 2013

A disconnect between chief marketing officers and chief information officers threatens the ability of companies to deliver effective customer experiences, according to a new study by Accenture.

August 22, 2013

A disconnect between chief marketing officers and chief information officers threatens the ability of companies to deliver effective customer experiences, according to a new study by Accenture.

August 7, 2013

Lacoste is establishing an online presence in Greater China using a new multichannel commerce solution from Accenture that features Demandware as the core digital commerce platform.

August 7, 2013

Lacoste is establishing an online presence in Greater China using a new multichannel commerce solution from Accenture that features Demandware as the core digital commerce platform.

June 27, 2013

By Sherry Orel, Brand Connections

May 3, 2013

The world’s largest retailers have been scaling back their global expansion activities, particularly in Asia, and turning their attention inward by integrating operations and strengthening their store, Internet and mobile sales channels, according to a new report by Accenture.

May 3, 2013

The world’s largest retailers have been scaling back their global expansion activities, particularly in Asia, and turning their attention inward by integrating operations and strengthening their store, Internet and mobile sales channels, according to a new report by Accenture.

April 15, 2013

Retailers that deliver on their customers’ expectations and provide them with a seamless shopping experience – whether they are shopping in a store, online or through a mobile device – will win their loyalty and gain a competitive advantage that drives sales, according to new research by Accenture.

April 15, 2013

Retailers that deliver on their customers’ expectations and provide them with a seamless shopping experience – whether they are shopping in a store, online or through a mobile device – will win their loyalty and gain a competitive advantage that drives sales, according to new research by Accenture.

April 15, 2013

By Paul Jeruchimowitz, Accenture

April 15, 2013

By Paul Jeruchimowitz, Accenture

December 27, 2012

By Chris Donnelly, managing director, Accenture Retail

Ahead of the holidays, 56% of U.S. consumers told us that they expected to ‘showroom’ as they bought gifts this year — underlining the threat of online pure play retailers to the success, and even existence, of traditional retailers. However, traditional retailers can compete and even win this battle.

December 5, 2012

Although consumers are defecting in growing numbers, the majority say they could have been retained, according to survey results released by Accenture.

December 5, 2012

Although consumers are defecting in growing numbers, the majority say they could have been retained, according to survey results released by Accenture.

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