Rapid advances in omnichannel technology in the past several years have radically changed the nature of POS. Instead of serving as simple transaction execution devices, POS systems now serve as links to a customer’s loyalty and behavioral history across all channels. In many instances, POS platforms also need to extend to mobile and customer self-service devices, connect to social networks and otherwise extend beyond standard fixed terminals.
Yet many retailers still operate the same POS system they were using five or even 10 years ago, leading to slower transactions and increased risk of fraud and theft, resulting in lost profits. This special report will delve into exactly why traditional POS systems are dangerously out of date and provide retailers with the tools to evaluate their current POS systems and determine if an upgrade is needed.