Marketing

07/30/2014 - 4:45pm

PayPal is rebranding its Bill Me Later online credit service as PayPal Credit.

07/30/2014 - 10:36am

Parents and their children in grades K-12 will spend a combined $543 on back-to-school items, and double that, at $1,223, on college spending.

07/30/2014 - 10:23am

Sixty-six percent of retailers attending the recent Big Data & Analytics for Retail Summit believe the number one way to ensure a successful holiday season is to understand customer behavior to drive sales and build loyalty.

07/29/2014 - 4:30pm

Retailers can maximize revenue from drop-shipping by adding health and beauty supplies while staying away from electronics.

07/29/2014 - 11:21am

Dunkin' Donuts is partnering with Discovery Channel to create an omnichannel marketing promotion for Discovery Channel’s upcoming “Shark Week” programming event the week of Aug. 10.

07/29/2014 - 11:14am

Flatgoods recently launched a new website that allows customers to order any of their furniture pieces and customize them for their needs.

07/29/2014 - 10:39am

Regal Cinemas is partnering with Coca Cola to launch a promotion called "Tweet-a-Coke.” The promotion gives customers the chance to share a Coke via Twitter.

07/28/2014 - 4:36pm

Shopping ranks as a favorite activity among nearly half of all teens and young adults aged 13 to 24.

07/28/2014 - 4:25pm

Smartphones generated 19% of paid search clicks and 9% of search spend in second quarter 2014, while tablets produced 18% of clicks and 19% of spend.

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