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Wal-Mart promotes Broader to new exec role in international division

Wal-Mart Stores announced the promotion of Shelley Broader to executive VP, president and CEO of Walmart EMEA.

Bentonville, Ark. -- Wal-Mart Stores announced the promotion of Shelley Broader, currently president and CEO of Walmart Canada, to executive VP, president and CEO of Walmart EMEA, effective June 1. In her new role, she will lead Walmart's retail operations and oversee business development in Europe, the Middle East, Sub-Saharan Africa and Canada and will report directly to David Cheesewright, president and CEO, Walmart International.

Wal-Mart will announce Broader's successor at a later date. She will continue to have responsibility for the Canadian market — along with Europe, the Middle East and Sub-Saharan Africa — until her successor is in place. 

Broader joined Walmart Canada as chief merchandising officer in December 2010 and was promoted to president and CEO of Walmart Canada in September 2011. She joined Walmart with more than 20 years of leadership experience across the North American retail industry, which included key leadership roles with retailers Michael's and Hannaford Bros.

"Shelley has been a strong leader since joining Walmart Canada and is the ideal person to leverage the tremendous potential the EMEA region holds for our company," said Cheesewright. "Shelley's leadership of our business in Canada during a time of increased competition underscores her knowledge of the retail environment which will serve her well in her new role."

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